SBER PRIVATE BANKING / cosmoscow
Russia
Moscow / Saint-Petersburg
creative
concept
production
2025
A regular client of in–out studio — 12 Storeez — has refreshed their boutique window displays for the Fall–Winter 2025 season. Our team developed both the concept and the production design. At the core is the contrast between nature and architecture. Corten steel with its velvety texture and natural wood create an expressive yet restrained duet. Corten is «eternal» steel: its rust–earth surface protects the metal from moisture and preserves its rich color for decades.
The 12 Storeez windows in Moscow reflect the brand’s philosophy — honesty, simplicity, tactility. Curved corten forms and wood create a calm, composed space that mirrors the rhythm of the city and the season.
In the St. Petersburg windows, corten and wood evoke a sense of warmth against the backdrop of the northern city. The materials remain the same, but the context shifts the perception — here the composition feels softer and closer to nature.
The 12 Storeez windows in Moscow reflect the brand’s philosophy — honesty, simplicity, tactility. Curved corten forms and wood create a calm, composed space that mirrors the rhythm of the city and the season.
In the St. Petersburg windows, corten and wood evoke a sense of warmth against the backdrop of the northern city. The materials remain the same, but the context shifts the perception — here the composition feels softer and closer to nature.
